As for the hearts, I'm not affected by them very much, but I can understand how those who are looking around at a bunch of products all at once might see the hearts and think of it immediately as a "sissy" box, or something similar. Perhaps you could replace the heart with something else? Perhaps something a bit more abstract? The hearts add some much needed "curve" to the image - perhaps something like the symmetric outlines of a water droplet hitting a smooth surface of water? You don't have to have all those elements - you could just have that initial mini-tidal wave that comes from the impact, for instance.
Edited by javaJake, 15 January 2009 - 08:54 PM.